If your website took a huge hit in the search results from the Google Penguin update there are ways you can recover. The update was aimed at taking down the websites that were using artificial means to increase the links to their websites. The techniques employed to manipulate the search engines is called black hat techniques, and as a result of all the violations to the Google guidelines over 3% of websites on the internet were adversely affected by the Google Penguin update. If your website suffered a huge hit because of tactics you employed or just because you may have hired an agency to help and they used those techniques, there are ways to fix your website without having to start from scratch all over again.

Getting hit by Panda is unarguably a horrible experience, and no I'm not talking about the fuzzy animal. Google Panda, an algorithm update that was first released in February 2011, saw a lot of sites lose their traffic. What's even worse, is that even months after the update, only a few of the sites made improvements while the rest decided it just wasn't worth the effort or gave up all together. Still even with some webmasters losing up to 10% of their traffic overnight, there is need to mention that the relentless pounding of Panda can indeed be avoided. Although the recovery is never quick, aligning your site with Google's guidelines is the only sure way of avoiding the catastrophic impacts of Google Panda.

If you are currently using any of the big search engines like Yahoo, Bing or Google, you obviously noticed that certain websites receive better placement on those results pages than others. With thousands upon thousands of results, have you ever wondered how the lucky ones get to the top of page one on those search results. The answer is simply search engine optimization (SEO). If your website has better search engine optimization than your competitors you will receive the higher position and in turn much more traffic. SEO can be done in quite a few different ways, here are a few SEO techniques that can help increase the ranking of your website.

A lot has been said and written about SEO over the past few years, a clear indication of its massive influence in the online world. And why not? SEO's effectiveness and affordability alone are enough to get any online business owner, both big and small, clamoring to get the best of it. However, it goes unsaid that not every SEO company in Canada offers the same quality of service as the next, reason why much caution should be exercised when picking your SEO company of choice. In the light of such matters, the following read offers a list of tips to consider when choosing the best SEO company.

2014 marks the beginning of yet another era for SEO (Search Engine optimization) in Canada. As evident in the past, SEO is ever changing and 2014 brings more possibilities for your websites exposure online. Search engine algorithms are becoming more 'intelligent' as they strive to provide the correct info to the right users in the right location at the right time. As a result, Canada and the world as a whole is moving fr om a keyword-based search to a semantic one. This is just one of the many aspects of SEO that you should keep in stride if you want your website to rank high in search engines. Other things that are bound to affect SEO in 2014 and beyond are mobile websites and mobile browsing, content quality, user experience optimization and page load speeds. 

Search engine optimization has become a crucial part of successful web commerce. Without the right use of SEO principles, techniques and strategies, a business or a website may not be able to acquire strong ranking on popular search engines, particularly Google. Due to continuous manipulation of SEO techniques in the last few years, many online directories and search engines have made several modifications in their search algorithms to provide the most targeted results to users, looking for relevant information for their query. In order to make sure you make the best use of this system, it is important to learn about search engine optimization and how it can help you do that effectively.

It is an inarguable fact that SEO does run the online world. However, getting the best of this cheap yet effective online marketing tool can be quite a hassle. With every SEO company claiming to be the best and almost every webmaster complaining about low quality SEO service, you start to wonder who's fooling who. Either way, no one wants to be on the wrong end of the bargain, reason why this read is all about getting the best SEO services company.

In your search for information about how to promote your website so that it will be popular and very successful, you have probably come across information about SEO Canada. However, you might have absolutely no idea of what SEO is, how to go about doing it or how it can help your site. If you want to make your site as popular and successful as possible, though, you will want to learn more about search engine optimization in Canada so that you can implement it for your site.

Search engine optimization in Canada is actually a pretty easy concept when you think about it; it simply refers to optimizing your website so that it can be easily picked up by search engines and so that it will show up on the first page of Google and other popular search engines when people look for keywords and information that are related to your site. Although the concept might be simple, however, there are a lot of steps that are involved in SEO.

As SEO is now poised to become a very crucial marketing tool for small and medium sized businesses, it's fast becoming one of the harder strategies to master. Capturing the attention of online prospects has become an increasingly challenging task, particularly when everyone is racing to be on top of the massive list of search engine results. What can businesses do? Leveraging your local area can be a great option to attract more customers if you are using the internet to market your business. This is local internet marketing.